A New Improved CBD Care Line
Photos courtesy of retailers
The CBD industry may already be a crowded market that continues to grow every day, but DJ Khaled’s BLESSWELL isn’t just “ anotha one. ” While many other celebrities have jumped into the world of CBD edibles, topicals, and tinctures, today Khaled is expanding his empire into CBD-enhanced men’s grooming products.
The Grammy-winning artist has teamed up with Endexx Corporation to launch a collection of six refreshing spa-like products for men to enhance their skincare routine at an affordable price.
It’s no secret that Khaled preaches wellness rituals, from meditation to manifestation on his platforms and in his music, and personal care to skin care is one of them. of its main keys to its success. Each BLESSWELL product focuses on a natural approach to achieving healthy hair and skin, essential for human well-being.
“I love to take care of yourself,” says Khaled. “If you follow Khaled, you know that I will motivate you and inspire you to take care of yourself.”
And Khaled knows a thing or two about success. Together with famous friends – Justin Bieber, Drake and Post Malone, to name a few, the music mogul’s twelfth studio album, Khaled khaled took # 1 on the Billboard 200 chart this month.
“It’s important to be proactive and stay healthy no matter where life takes you,” says Khaled. “To show gratitude for life by taking care of yourself is a beautiful thing.”
BLESSWELL introduces men to a holistic skin care journey, inspired by DJ Khaled’s quest for wellness and his passion for motivating others to live well too.
“We must embrace our blessings, but we must also take care of our blessings,” says Khaled. “Using these products is almost like watering your plants, cutting your grass, getting your hair cut – you just have to take care of yourself.”
Although Khaled cannot choose a favorite product from the range; he loves to incorporate them all into his daily routine. Each bevel is refreshing, tropical scented and enriched with 300 mg of US-grown hemp that soothes, hydrates and nourishes the skin. From blue charcoal mask with lavender and mint, to revitalizing beard oil with watermelon and argan seeds, and even a daily hazelnut and chamomile moisturizer, the blend of light and refreshing formulas will give you the feeling of being on vacation seven days a week. The other products in the range are a facial cleansing scrub, body wash and shaving cream.
“I love doing island hopping. I love flowers, I love nature and the sun. I represent light, love and progress. All I try to surround myself with is this vibe, ”he says. The natural, minty scent of the island breeze of BLESSWELL products and the sustainably sourced materials are just an extension of Khaled’s vibrant and loving nature personality.
To amplify the launch, BLESSWELL will release a limited three-part guided meditation series voiced by Khaled himself. A portion of the series will be available to stream on Apple Music and Spotify, while the full series will be exclusively available as a gift with purchase from the brand’s website.
The collection price ranges from $ 15 to $ 26 and will be available on the BLESSWELL website from May 21.st.
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